PPC Management Services
PPC Management Services
Nowadays, businesses depend on search engines like Google, Bing, and Yahoo to drive traffic to their sites. However, most companies don’t see the results they want from their web pages, because 91% of traffic will go to the websites listed on the first page of search results. This means that only 10 business will get almost all the traffic generated.
The problem is that to be able to become one of these pages can be very challenging, especially if you are just starting, but don’t worry, thanks to digital advertising and PPC you can get more visitors to your website instantly.
A Pay Per Click campaign or PPC let your page appear on the top of the search results by targeting relevant keywords, allowing you to attract the right customer when they are searching for your products and services.
However, building a successful PPC Campaign requires more than selecting a few keywords, and creating ads; it requires research, testing, adaption, refinement, and scaling.
We take care of everything for you, from helping you to find the best keywords to target to write the copy of your ads as well as optimizing them to make sure you get the more for your money.
Text ads that appear within a Google search above organic search results, search ads provide consumers with a snippet of information about your business, as well as a link to call you on mobile devices.
Visual advertisements that display across Google’s Display Network, Display ads can take the form of text, image, video and rich media. More than 2 million sites are a part of Google’s Display Network, all of which have places on them that Display ads can appear.
For example: your Display ad might appear between paragraphs in an online news article, to the right side of a block of text on a blog, or in a bar at the bottom of a popular mobile app.
Have you ever visited a website – while considering the purchase of a product or to get more information about a service, only to have it follow you around the internet – from search engines, to news articles, to social media in the following weeks? The advertisements you saw are remarketing ads, and you can create them too.
Displayed above Google search results, Google Shopping ads include product images, prices and store information.
We will assign you a PPS specialist to manage your ad campaign. This person will be trained in AdWords and experienced in running successful campaigns.
We will first learn your business and then create a strategy that works for you.
We will research thousands of keywords and measure their search traffic, competition, and costs associated to identify the best keywords for your advertising campaign.
We will keep an eye on what your competitors are doing to identify their strengths and weaknesses in their PPC campaigns and use the information to develop a smarter approach for your campaign.
Your PPC specialist will develop high-quality ads for your campaigns, and target the ads at specific keywords. Your specialist will also do an A/B split test the ads to identify high-performing ads.
We will install conversion tracking on your advertisements to keep track of the number of conversions generated by your campaign.
We manage PPC advertising campaigns every day. We have the knowledge and the best-practices regarding copy, headlines, and keywords.
We believe in earning your business month after month. So there’s no need for a contract.
You pay us for the actual cost of our service. That way you can spend any additional budget on advertising.
The main performance indicators we keep an eye on are the traffic to your website and the number of people that took the desired action.
The amount of traffic will vary depending on;
1) how effective we make your campaign and
2) your advertising budget.
The number of conversions will also vary because there are external factors that impact conversions that we do not control like the price, product quality, and website destination.
It can be as cheap or expensive as you want, you have total control over your budget. However, it’s important to remember that the results you will see depend on the amount you invest.
We will assign you a dedicated social media manager, who will spend hours learning your business and your clients to create a successful ad campaign.
We will learn your business by sending you a questionnaire. Upon completion, we will program a call with you to discuss the strategy we want to follow.
No, you do not have to provide us with content. However, if you have content, we are happy to use it.
There are no contracts involved so you can cancel anytime you’d like. But we are confident you’ll love our service.
There is a one-time setup fee that will be used to set up your campaign.